Websites & e-commerce

Websites, webshops and portals, built inside Odoo.

We design and build the storefront your customers see, the portal they use and the back office your team runs as one system inside Odoo. No connector between a separate webshop and your ERP, no nightly sync that drifts out of date, no orders lost between platforms. One platform and one source of truth, from the first click to the final invoice.

Two women with laptops chatting on the office stairs
One platform

Storefront, portal and back office on one system.

Most web projects bolt a separate webshop onto an ERP, then spend the rest of their life keeping the two in sync. Building inside Odoo removes that gap. Product catalogues, pricing, stock, customers and orders live in the same system the storefront and portal run on, so an order flows from cart or portal through picking, shipping and invoicing without anyone re-entering data. This works for a clean corporate website that presents your brand, and for a full commerce platform with multiple companies, websites, currencies, languages, customer groups and user roles.

Two colleagues collaborating on a laptop in a meeting room
Design and frontend

Pixel-accurate, and yours to manage.

A design usually arrives in Figma from a marketing or design agency. We translate it into an Odoo theme that matches your brand down to the smallest detail, responsive across devices. Where a project needs more than the standard Odoo library offers, we build custom blocks straight into the Odoo web builder, so your own team keeps creating and editing pages with drag and drop afterwards. You are not tied to us for every text change, campaign page or landing page. When no agency is involved, we can create or refine the design itself, making sure it is practical, scalable and suited to how Odoo actually works.

woman in front of a laptop
Commerce that works end to end

The logic behind the storefront.

Behind the storefront and portal sits the logic that makes commerce run: product catalogues and variants, price lists, checkout flows, payments, shipping, customer portals, user roles and approval flows. B2B essentials are handled, from customer-specific price lists and product visibility to VAT included or excluded pricing, quote-request checkout, account-based ordering and self-service portals. One platform serves several countries, companies or brands at once, with country-based pricing, currencies, VAT treatment and assortment matched to each visitor. Payment and shipping providers such as Mollie, Adyen, Viva Wallet and Sendcloud connect directly, so the integrations stay dependable.

Man with a headset working at a laptop in an office
Marketing, SEO and conversion.

Built to be found, and to convert.

Odoo is also the marketing engine behind the site: email and newsletters, contact segmentation, campaign tracking and automated journeys based on customer behaviour and lifecycle stage. On the acquisition side, multilingual content, URL redirects that protect SEO during a migration, and the full Google stack (Analytics, Tag Manager, Merchant Center, remarketing) make visitor behaviour and campaign performance measurable. From that data we optimise landing pages, forms, checkout flows and calls to action, so the site does not only look right and work well, it converts better over time. We stay close to standard Odoo and add custom development only where it earns its place, which keeps the platform maintainable and lighter to upgrade.

Two female colleagues talking at a desk

Across every engagement

Part of the bigger picture.

A website or webshop works best connected to the rest of what we do, never sold as an isolated project.

  • Customize & extend Odoo

    We enhance Odoo with proven add-ons and purpose-built modules that go beyond the standard, tailored to how your industry actually works. Your ERP runs the way your business runs, not the other way around.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍‌‍‍​‌‌​‌‌​‌​​‌​​‍‍​‍​‍‌‍‌​‌‍‌‌‍‍‌‍​‌‌​​‌​​‌​​‍‌‌‍‌‌‍​‌‌​‍‌‍‍‌‍‌‌‌‌​‌​​‍‍‌‍​‌‌‍‌​‌‍‌‌‍‍‌‌‍‍​‍‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​‌‍‌​‍​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌‌‌‌​‌‍‌‌​​‌‍‌‌‌​​‍‌‌​‍‌‌‍​‌‌​​‍‌‌‌‍​‌‍‍‌​‌‌‍‌​‌‌‌​‌‌​‌‌‌‌​‍‍​‍‌‌‌‌‌‌‍​‌‌​‍​‌‌‍‌‌‌‍​‌‌‌‌‍​‌​‌‍‌​​‌​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‌​‍‌‌‍‌​‌‌​‌‍​‍‌‌‌​​‌‌‍​‌​‌‌‌​‌‌‍​‍‌‌‌‌‍‍‌‍‍‌​‌​​​​‍‌‌‌​​‌‍‌‌​‍​​‌‍‍‌​​‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍​‌‍‌‍‌‍‍‌‌‍‌‌‌‍​‌‍‌​‌‌​​‌‍​‌‌‌​‌‍‍​​‌‌​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‍‌‍‍‌​​‍‍‌‍‌‌‌‍‍​‍‌‌​​‍‌​‌‌​‍‍​​‌​‍‍‌‍​‌‍‍‌‌​‌‌​‌‌‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‍​​​​‍‍‌‍‌​‌‍‌‌‌​‌‍​‌​‍‌‍‍‌‌​​‌‌​‌‍‍‌‌‍‌‍‍​‍​‍‌‌​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍‌‍‍​‌‌​‌‌​‌​​‌​​‍‍​‍​‍‌‍‌​‌‍‌‌‍‍‌‍​‌‌​​‌​​‌​​‍‌‌‍‌‌‍​‌‌​‍‌‍‍‌‍‌‌‌‌​‌​​‍‍‌‍​‌‌‍‌​‌‍‌‌‍‍‌‌‍‍​‍‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​‌‍‌​‍​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌‌‌‌​‌‍‌‌​​‌‍‌‌‌​​‍‌‌‍‌‌‍‌​‌​‌​​‌​‌‌​‍‌‌‍‍‍‌​​‌‌‌​‌‍‍‍‌​‌‌​​‌‌​​‌‌‌‌​‌‍‍​​‌‌‍‌‌‌‌​‌‌‌​​‌‍‍‌‌​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‌‌‌​​‍​‌‍​‌​‍​‍‌‌‍​‌‌‌​‍‌‌‌‌​‌‍‍​‌‍​​​‌​​‌‍‌‍‌​‌‍‍​‌‍​‍‌‍‌‍‌​​‌​‌‌‌‍‌​​‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍​‌‍‌‍‌‍‍‌‌‍‌‌‌‍​‌‍‌​‌‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‍‌‍‌‌‌‍​‌‌‌​‌‌‌‌​‍‌‍‌‌‌​‌‌‌‍​‌‍‍‌‌​‌‌​​‍‍‌‍‌‌‌‍‍​‍‌‌​​‍‌​‌‌​‍‍‌‍‌‌​‍‌‍‍‌‌‍‌​‌‌‌‍​‌‍​‌‌​‍‌‍‌​‌​​‍‍​​​​‍‍‌‍‌​‌‍‌‌‌​‌‍​‌​‍‌‍‍‌‌​​‌‌​‌‍‍‌‌‍‌‍‍​‍​‍‌‌

  • Integrate

    We connect Odoo cleanly with the tools you already rely on, from e-commerce to industry software and EDI partners. Direct connections and database proxies make the integrations dependable.

  • Train

    Role-based training so the people using Odoo every day understand the system as well as the team that built it. Hands-on, in your own data, in your own workflows.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍‌‍‍​‌‌​‌‌​‌​​‌​​‍‍​‍​‍‌‍‌​‌‍‌‌‍‍‌‍​‌‌​​‌​​‌​​‍‌‌‍‌‌‍​‌‌​‍‌‍‍‌‍‌‌‌‌​‌​​‍‍‌‍​‌‌‍‌​‌‍‌‌‍‍‌‌‍‍​‍‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​‌‍‌​‍​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌‌‌‌​‌‍‌‌​​‌‍‌‌‌​​‍‌‌‍‌‌‍‌​‌​‌​​‌​‌‌​‍‌‌‍‍‍‌​​‌‌‌​‌‍‍‍‌​‌‌​​‌‌​​‌‌‌‌​‌‍‍​​‌‌‍‌‌‌‌​‌‌‌​​‌‍‍‌‌​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‌‌‌​​‍​‌‍​‌​‍​‍‌‌‍​‌‌‌​‍‌‌‌‌​‌‍‍​‌‍​​​‌​​‌‍‌‍‌​‌‍‍​‌‍​‍‌‍‌‍‌​​‌​‌‌‌‍‌​​‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍​‌‍‌‍‌‍‍‌‌‍‌‌‌‍​‌‍‌​‌‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‍‌‍‌‌‌‍​‌‌‌​‌‌‌‌​‍‌‍‌‌‌​‌‌‌‍​‌‍‍‌‌​‌‌​​‍‍‌‍‌‌‌‍‍​‍‌‌​​‍‌​‌‌​‍‍‌‍‌‌​‍‌‍‍‌‌‍‌​‌‌‌‍​‌‍​‌‌​‍‌‍‌​‌​​‍‍​​‌​‍‍‌‍‌​‌‍‌‌‌​‌‍​‌​‍‌‍‍‌‌​​‌‌​‌‍‍‌‌‍‌‍‍​‍​‍‌‌

Professional services
A lot of clients worry that choosing Odoo locks them in. It doesn't. Because Odoo is open source, you can connect almost any external system, so data from a Shopify or WooCommerce shop flows straight into Odoo.
Stijn Van Gelder

Stijn Van Gelder

Lead Front-end at Dynapps
How we begin

What happens after you reach out.

Getting started with Dynapps follows a clear path. No ambiguity, no black box.

  • 01

    Discovery

    A first conversation to understand your situation, your challenges, and your ambitions. We explore whether there is a match between what you need and what Dynapps does.

  • 02

    Tailored demo

    Not a generic product tour. We prepare a demo shaped around your operations, your industry, and the specific challenges you have described.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍‌‍‍​‌‌​‌‌​‌​​‌​​‍‍​‍​‍‌‍‌​‌‍‌‌‍‍‌‍​‌‌​​‌​​‌​​‍‌‌‍‌‌‍​‌‌​‍‌‍‍‌‍‌‌‌‌​‌​​‍‍‌‍​‌‌‍‌​‌‍‌‌‍‍‌‌‍‍​‍‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​‌‍‌​‍​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌‌‌‌​‌‍‌‌​​‌‍‌‌‌​​‍‌‌​‍‌‌‍​‌‌​​‍‌‌‌‍​‌‍‍‌​‌‌‍‌​‌‌‌​‌‌​‌‌‌‌​‍‍​‍‌‌‌‌‌‌‍​‌‌​‍​‌‌‍‌‌‌‍​‌‌‌‌‍​‌​‌‍‌​​‌​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‌​‍‌‌‍‌​‌‌​‌‍​‍‌‌‌​​‌‌‍​‌​‌‌‌​‌‌‍​‍‌‌‌‌‍‍‌‍‍‌​‌​​​​‍‌‌‌​​‌‍‌‌​‍​​‌‍‍‌​​‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍​‌‍‌‍‌‍‍‌‌‍‌‌‌‍​‌‍‌​‌‌​​‌‍​‌‌‌​‌‍‍​​‌‌​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‍‌‍‍‌​​‍‍‌‍‌‌‌‍‍​‍‌‌​​‍‌​‌‌​‍‍​​‍​‍‍‌‍‌‌​‍‌‍‍‌‌‍‌​‌‌‌‍​‌‍​‌‌​‍‌‍‌​‌​​‍‍​​‍​‍‍‌‍‌​‌‍‌‌‌​‌‍​‌​‍‌‍‍‌‌​​‌‌​‌‍‍‌‌‍‌‍‍​‍​‍‌‌

  • 03

    Blueprint proposal

    A concrete offer for the implementation blueprint phase: scope, approach, timeline, investment. The first formal deliverable. A clear plan both sides can commit to.

  • 04

    Project kick-off

    The blueprint phase starts. Process mapping, fit-gap analysis, solution design. The structured work that turns a conversation into a project.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍‌‍‍​‌‌​‌‌​‌​​‌​​‍‍​‍​‍‌‍‌​‌‍‌‌‍‍‌‍​‌‌​​‌​​‌​​‍‌‌‍‌‌‍​‌‌​‍‌‍‍‌‍‌‌‌‌​‌​​‍‍‌‍​‌‌‍‌​‌‍‌‌‍‍‌‌‍‍​‍‍‌‍‌​‌‍​‌‌‌​‌‍‌‍​‌‍‌‌​​‍‍‌‍​‌‍‌‍‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​‌‍‌​‍​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌‌‌‌​‌‍‌‌​​‌‍‌‌‌​​‍‌‌​‍‌‌‍​‌‌​​‍‌‌‌‍​‌‍‍‌​‌‌‍‌​‌‌‌​‌‌​‌‌‌‌​‍‍​‍‌‌‌‌‌‌‍​‌‌​‍​‌‌‍‌‌‌‍​‌‌‌‌‍​‌​‌‍‌​​‌​‍‌‍‍‌‌‌​‌‍‌‌‌‍‌‌​​‍‌​‍‌‌‍‌​‌‌​‌‍​‍‌‌‌​​‌‌‍​‌​‌‌‌​‌‌‍​‍‌‌‌‌‍‍‌‍‍‌​‌​​​​‍‌‌‌​​‌‍‌‌​‍​​‌‍‍‌​​‌​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍​‌‍‌‍‌‍‍‌‌‍‌‌‌‍​‌‍‌​‌‌​​‌‍​‌‌‌​‌‍‍​​‌‌​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‍‌‍‍‌​​‍‍‌‍‌‌‌‍‍​‍‌‌​​‍‌​‌‌​‍‍​​‍​‍‍‌‍‌‌​‍‌‍‍‌‌‍‌​‌‌‌‍​‌‍​‌‌​‍‌‍‌​‌​​‍‍​​​‍‍‌‍‌​‌‍‌‌‌​‌‍​‌​‍‌‍‍‌‌​​‌‌​‌‍‍‌‌‍‌‍‍​‍​‍‌‌

Attendees laughing together at the Odoo Experience fair
Questions, answered

Everything you need to know about our front-end capabilities.

Cannot find your answer? Reach out to us.

  • Everything runs inside Odoo. The storefront your customers see, the portal they use and the back office your team runs are one system. Product catalogues, pricing, stock, customers and orders live in the same place, so an order flows from cart or portal through picking, shipping and invoicing without anyone re-entering data. No connector between a separate webshop and your ERP, and no nightly sync that drifts out of date.

  • Yes. We translate your design into an Odoo theme and, where a project needs more than the standard library offers, we add custom blocks directly into the Odoo web builder. Your team keeps creating and editing pages with drag and drop afterwards. You are not tied to us for every text change, campaign page or landing page.

  • Yes. A design usually arrives in Figma from a marketing or design agency, and we translate it into an Odoo theme that matches your brand down to the smallest detail, responsive across devices. When no agency is involved, we can create or refine the design ourselves, making sure it is practical, scalable and suited to how Odoo actually works.

  • Yes. One platform can serve several countries, companies or brands at once, with country-based pricing, currencies, VAT treatment and assortment matched to each visitor. B2B essentials are handled, from customer-specific price lists and product visibility to VAT included or excluded pricing, quote-request checkout, account-based ordering and self-service portals.

  • Providers such as Mollie, Adyen, Viva Wallet and Sendcloud connect directly to Odoo, so the integrations stay dependable. Because payments, shipping, orders and invoicing live in the same system, there is no separate layer to keep in sync.

  • Yes. Odoo is also the marketing engine behind the site: email and newsletters, contact segmentation, campaign tracking and automated journeys. On the acquisition side, multilingual content, URL redirects that protect SEO during a migration, and the full Google stack (Analytics, Tag Manager, Merchant Center, remarketing) make visitor behaviour and campaign performance measurable. From that data we optimise landing pages, forms, checkout flows and calls to action.

  • It starts with a conversation. We look at your situation, your operations and your industry, then prepare a demo shaped around the specific challenges you have described, rather than a generic product tour. From there you get a blueprint proposal with scope, approach, timeline and investment, the first formal deliverable both sides can commit to.

Ready to talk?

Whether you are building a new site, replatforming a webshop, or rethinking a front-end that no longer keeps up, we map your needs and recommend the right setup.

Read further

Related services.

  • Implement Odoo

    From blueprint to go-live, shaped around how your business actually runs.

  • Run & Evolve Odoo

    Dedicated support, managed services, and continuous optimisation to keep your Odoo stable and evolving with your business.

  • Recover Odoo

    Stabilising and rebuilding an Odoo environment that is not delivering what was promised.